KEEPING UP WITH THE ENVIRONMENT
Yesterday's solution may be tomorrow's problem
Ever since coLLo was started, we always did our best to remain environmentally friendly. From sourcing sustainable fabrics, to eco-friendly packaging,and even clothes made out of recycled water bottles. While our core value is never changing, new research shows that recycled bottles may actually be causing harm to the environment. The culprit... micro plastics.
At coLLo we don’t just want to keep the sun at bay and help you enjoy your time out on the course, we also want to help your kids and grand kids do the same. It’s why we’re focusing more and more on how we can help the environment as well as providing our skin with the natural protection it needs.
Right now, everything is made from recycled water bottles. It’s a great approach because it allows us to turn something we no longer need into something we all need (and turn on the style at the same time).
The Issue With Micro-Plastics
But whilst reducing the amount of single-use plastics is a step in the right direction, it’s not the perfect solution. The problem is that every piece of plastic releases micro-plastics into the environment, and even shirts made from recycled bottles are no different. Every time they go through the laundry they give off tiny synthetic hairs and fibers which then float around in the air and enter the water supply.
Now, don’t get us wrong, scientific opinion is still split on the impact this has: some say there’s nothing to worry about, others say it needs to be addressed immediately, and then most consumers are just stuck in the middle. We get that this isn’t ideal for you, so we’ve made it our number one priority to give you a choice.
What We Are Doing About It
As part of our commitment to helping save the planet, whilst protecting your skin in style, we’re proud to announce that we’ll be releasing an exclusive range of organic polo shirts and tops over the course of the year. That means you’ll finally be able to choose our designs in the material that feels right for you, and you won’t ever have to turn your back on the environment when you do it. For us it’s all about giving you the choices that allow you to do the right thing, and we wouldn’t have it any other way.
To show you how serious we are about getting on top of the issue and leading the debate on microplastics in our industry, we’d like to finish by telling you about a new class of products that can help. Devices such as the innovative new Cora Ball can be retrofitted to your washing machine to drastically reduce the number of micro-plastics that enter the water system whilst you do the laundry. You fit them once and they take care of the rest.
Give it a little thought, make the right choice, and help make the world a better place. It’s what we’re focusing on, and we can’t wait to have you onboard.